Program at a Glance
- Program
- Online Master's
- College(s)
- Rosen College of Hospitality Management
Get Your Master’s in Event Leadership Online
Created for professionals with three to five years of experience in the event industry, Âé¶¹Ó³»´«Ã½ Online’s Master of Science in Event Leadership will teach you the latest industry trends and build upon your existing skillset to help you be successful in a highly competitive market.
This 30-credit cohort program will help you understand the ever-changing event landscape, teach you how to design and deliver complex, highly engaging events, and the management and leadership skills needed to succeed.
Why Âé¶¹Ó³»´«Ã½ Online?
Upon completing this fully online master’s in event leadership program, you’ll be prepared to pursue senior-level leadership positions within the industry. Take your next step toward your career as an event leader today.

“With the expanded curriculum of the master’s program, these candidates will have an even bigger advantage for both employment and advancement than any applicant we have today.â€
Highlights
Application Deadlines
- Fall
- July 1
Ready to get started?
Course Overview
Event Trends, Technology and the Macroenvironment
Engage in the analysis of how macroenvironmental forces affect the event industry with special attention to technology, sustainability and social responsibility.
Advanced Event Design
Commence in a critical examination of the strategic design principles including technology that affect the production of, and stakeholder experiences with, an event.
Events Across Borders
Explore event management from an international perspective including evaluation of the design, location and organization of events across international borders.
Skills You'll Learn
- How to formulate strategies and implement design principles that elevate the event experience for consumers across multiple disciplines.
- The development of successful digital marketing, traditional marketing, and social media strategies.
- How to evaluate the sustainability and social responsibility impacts of event design, development and implementation.
Career Projections
Annual Job
Openings
Job Growth
Between
2019 - 2029
Median Annual Earnings
Source: Lightcastâ„¢ . 2026
Career Opportunities
- Event Director/Senior Vice President Event Planning
- Convention and Conference Management
- Sports Event Marketing Manager
- Destination Marketing Manager
- Festival Director
- Directors of Marketing