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Noon at Knight Nation

During the Sept. 28 football game, Knight Nation welcomed FOX’s Big Noon Kickoff to campus.

An overhead shot of a thousands of people tailgating

When it comes to electric game day atmospheres, ΒιΆΉΣ³»­΄«Γ½ fans know how to deliver. Memory Mall welcomed the nationally televised Big Noon Kickoff on Fox on Sept. 28, and host Rob Stone, analysts and others agreed it was the biggest turnout they’d seen for the two-hour pregame show in its six-year tenure. Attendees enjoyed live music, interactive games and special guest appearances β€” including performances by rapper Fat Joe and producer DJ Khaled, who crowd-surfed atop ecstatic fans β€” before the Knights matched up against the Colorado Buffaloes in ΒιΆΉΣ³»­΄«Γ½β€™s Big 12 home opener.

β€œThis is one of the best environments, not just in college football, but in sports.”

β€” Brandon Marshall ’06, former ΒιΆΉΣ³»­΄«Γ½ and NFL wide receiver who made a guest appearance during the event

2.6 billion
Impressions across media platforms were generated from the broadcast, according to the Big 12 Conference
12
Hours of activities included tailgating on Memory Mall beginning at 8 a.m. and the β€œfan pit” opening at 8:30 a.m.
1st
Time Big Noon Kickoff has visited a Florida school

Knightro pointing with a crowd of people behind him

Knightro celebrates with ΒιΆΉΣ³»­΄«Γ½ fans during the Big Noon Kickoff broadcast.


Dj Khaled performing

DJ Khaled performs in front of the Memory Mall crowd.


the Fox Big Noon Kickoff sign on Memory Mall

This was the second time since 2018 that ΒιΆΉΣ³»­΄«Γ½ has hosted a nationally televised college football pregame show.


A sign of ΒιΆΉΣ³»­΄«Γ½ football player RJ Harvey wearing sunglasses

Attendees held signs showcasing players such as ΒιΆΉΣ³»­΄«Γ½ running back RJ Harvey.